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Battle of the Brands Helps Companies Give Back
As the start of the 6th Annual Battle of the Brands is quickly approaching and brands are beginning to strategize on how to become the 2015 Champion, we want to highlight the bigger impact that this...
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6TH ANNUAL LESSING-FLYNN BATTLE OF THE BRANDS VOTING BEGINS MONDAY, JULY 13TH!
Welcome to the 2015 Battle of the Brands, presented by Lessing-Flynn. This is a bracket-style tournament that pits Iowa’s top 32 brands in a head-to-head battle and asks fans to vote each round to...
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Welcome to LF, Marc!
One night I had a dream,I was no longer selling magazines,Instead cruising to the NOVAs in a limousine…I’ll stop there out of respect for Mr. Smalls (RIP Poppa) but the lyrics ring true. It has long...
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THE POLLS HAVE OPENED FOR ROUND OF 32 VOTING
The 6th Annual Battle of the Brands starts today! You can vote in the Round of 32 from NOW until Thursday, July 16th at 5 p.m. Which company will be Iowa’s new President of the Brands? It’s up to...
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Words of Advertising Wisdom from Paul Lessing
As many of you no doubt remember, Lessing-Flynn founder Paul Lessing became the world’s first marketing blogger more than 100 years ago. So early to the game was Lessing, in fact, he printed his blogs...
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Vote in the Sweet 16 Round of Battle of the Brands!
The Sweet 16 for the 2015 Battle of the Brands have been chosen! Voting is now open through Thursday, July 23rd until 5 p.m. The candidates are getting stronger. Who will rise as the newest Brand...
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9 Things Google is Begging to Tell You About Your Website (But You're Not...
Want the truth? Your website can do better. Much better. Seriously, it can. So help it help you.Here’s how.You likely have Google Analytics installed on your website (please tell us you have Google...
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BATTLE OF THE BRANDS ELITE 8 CANDIDATES ANNOUNCED
Twenty-four brands down, and 8 to go! If you haven’t voted in the 6th Annual Battle of the Brands yet, now is the time to start. Voting is open from NOW until Thursday, July 30th at 5 p.m.!Feeling...
View ArticleMarketing Trade Deadline: Buy or Sell?
The lead up to the Major League Baseball trade deadline is a phenomenal time for baseball fans. Why, some might argue it’s even better than watching the game itself!The rumors. The trade talks. Deals...
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THE CAMPAIGN TRAIL IS HEATING UP FOR THE BATTLE OF THE BRANDS FINAL FOUR...
This is it, Iowa. Our final four candidates have battled through three fierce rounds of voting. Let us remind you, the winning brand will receive $5,000 in marketing support for the charity of their...
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BATTLE OF THE BRANDS CHAMPIONSHIP ROUND
IOWA, for the past month and a half these two brands have been campaigning hard. No coattails were ridden here! Each of your votes gives these brands a greater chance at being named the Brand Champion...
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New FTC Guidelines, Live Streaming Video and Cold Play...Say What?
We are living in a digital world, and I am a digital girl...oh wait, that isn't how that Madonna song goes?The world is becoming more and more digital with each passing day and it's a tough job for...
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THE 2015 BATTLE OF THE BRANDS CHAMPION IS… FARMERS MUTUAL HAIL!
After marching a long and winding campaign trail, Lessing-Flynn would like to award Farmers Mutual Hail with the title of the 6th Annual Battle of the Brands Champion!Farmers Mutual Hail campaigned in...
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Hi, I’m Ryan Adams!
No, not the Grammy nominated Ryan Adams. But music is one of the keys to my success (along with caffeine).I'm excited to join Lessing-Flynn, where I’ll get to stretch my animation and video skills! In...
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Blog Tips, Increase Conversion Rates, Top Digital Conferences & Cats Purring!
The world is becoming more and more digital with each passing day and it's a tough job for marketers to stay on top of their digital game with all of the new trends, technologies and algorithm...
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More Words of Advertising Wisdom from Paul Lessing
We’re back with another installment of Words of Advertising Wisdom from Paul Lessing -- the as of yet awardless blog series that gleans modern insights from the championship-caliber work put forth by...
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Playboy Magazine is Nude No More (Plus, 5 Media Tips for Noobs!)
First off, admit it: You did a double take on that headline. Didn’t you?And that’s okay. You’re not alone. We all see what we want to see. And when you first read that headline, perhaps subconsciously...
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Welcome to LF, Shannon!
Before I even started, I received emails from several of my future Lessing-Flynn co-workers welcoming me to the team. These emails included a LolCat — it was at that moment I knew I had found my...
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The Anatomy of a Search Engine
With all the talk regarding Google’s utilization of artificial intelligence to interpret never-before-seen search queries we thought: what better time to talk about the nuts and bolts of search...
View ArticleMarketing Tools We’re Most Thankful for this Year
Thanksgiving is a time for feasting, shopping, watching football, feasting some more, trading real pants for sweats and then feasting yet again. More importantly, it’s a time to give thanks… give...
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